It was recently agreed that Simply Class Limited will open its second club in premises which were previously occupied by Pure Fitness Studios.

Simply Class is a privately owned limited company which owns an existing club in Whiteabbey Village, Newtownabbey. We have been open close to 2 years with a strong and very happy member base. We provide the best fitness experience, with some of the best instructors, at the best possible price. We aim to replicate this at Simply Class Connswater.

We would like to thank Karen Case, owner of what was Pure Fitness Studios, for her assistance in recent days. In what has been a very difficult time, Karen has had her ex-members and staff interests at the forefront of her thoughts and actions. As many of you are aware Pure Fitness Studios unfortunately ceased to exist as of Friday 4th May. Following this date Simply Class agreed to rent the vacant premises from the building's landlord. Simply Class is a separate business that will operate from Pure Fitness Studios old premises.

We have heard lots of positive feedback about Pure Fitness members, and can see your obvious enthusiasm and passion for what was the Pure Fitness Studios product. We guarantee that you can expect the same quality and more from Simply Class. As well as retaining your instructors (where possible) we will introduce you to some of our incredible team that includes Advanced Les Mill’s Instructors, National Les Mill’s Presenters, and even regular appearances from Les Mill’s Head Trainers! In addition we will be making some changes to the previous timetable including; hour long classes, regular Team Teach classes, the addition of RPM, and the new revolutionary CXWORX programme. There are also new programmes such as Sh’bam and HITT to look forward to later in the year. You can be assured of continual excellence and innovation of our product.

We believe in making access to exercise easy, hence our strap line “Fitness Made Simple”. To ensure this we have an unrivalled online booking system giving you full access to the system 72 hrs in advance of the class. This assists us in creating a fantastic booking culture allowing everyone to fairly access their favourite classes.

At Simply Class Newtownabbey our focus is on retaining our members. This is reflected in our incredibly low attrition rate. Even with the incredible popularity of our club, we are committed to monitoring member numbers to ensure the quality of the product is maintained and our members are fully satisfied. We promise to deliver this same approach at Connswater.

Our belief in our product is such that we do not tie members to contracts. Our membership is month to month, requiring one month’s notice for cancellation. Again, we will replicate this at Simply Class Connswater. While membership will be at a slightly higher than that of Pure Fitness Studios we will have less members, longer classes, more choice, and create a business model that ensures the long term sustainability of the club.

We will be opening Simply Class Connswater at 9am on Tuesday 8th May after an extensive redecoration and rebranding programme. All Pure Fitness Studios memberships ceased to be valid at the premises on the date pure Fitness Studios ceased to trade.

Membership for Simply Class Connswater opens at 8am on Friday 4th May to Sunday 6th May 4pm. The club will be open solely to deal with membership sales at this time and we look forward to meeting you then. Given the anticipated demand for memberships over the launch weekend we have also staffed the telephones specifically for this purpose – the number to call is: 02890 456555.

The membership packages available are as follows: -

1st 300 Members
£20 per month & £10 admin fee*
All other memberships up to 4pm Sunday 6th
£22.50 per month £10 admin fee
*An admin fee is required to cover administration costs of membership including Direct Debit installation
Cash and annual payments are available on request.

We hope this is enough information to answer the majority of questions. We will attempt to answer any further questions via the Pure Fitness Studios Facebook page.

We are incredibly excited to embark on this journey with you and looking forward to consistently delivering what is arguably the best fitness product available anywhere!

The Simply Class Team
“Fitness Made Simple”